After debuting at number one on the Billboard charts this week with over 460,ooo copies sold, the hype over Jay-Z and Kanye’s collaborative album won’t be dying down for a while yet.
Ever the businessman, Hov decide to give fans a little insight into the significance behind the album name. A move that will surely drive up record sales. Speaking on a radio show in Miami he said: “It’s just protecting the music and the culture. It’s people that’s in the forefront of music, it’s like Watch the Throne, protect it. You just watch how popular music shifts and how hip-hop has basically replaced rock and roll as the youth music. The same thing could happen to hip-hop, it could be replaced by other forms of music. So it’s just making sure that we put that effort into making the best product so we can contend with all this other music, with all the dance music that’s dominating the charts right now and indie music that’s dominating the festivals and still hold off rock ‘n’ roll. Just to hold our place and make sure that the hip-hop culture is still the most dominant form of music around the world.”
And there you have it.
